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THE NEW AMERICAN BRAND...

In 2017, Dean Wegner created Authentically American® to help bring manufacturing jobs back to America by selling premium, competitively priced, apparel that is ALL Made in USA, no exceptions.  His expertise in the apparel industry, coupled with his passion for America, provided all the incentive he needed to create a brand that aims to set the universally accepted standard for premium American made merchandise, while delivering a significant impact on US job creation. We have found the common thread with our customers to be  their support for USA made merchandise and American manufacturing.  If you are looking for your new favorite polo, the perfect tee to outfit your team, or branded merchandise reach out to us! By ordering from us you, your business, school, or non-profit organization will be wearing the new American brand reinforcing your patriotism, showing support for American industry, and honoring our Veterans and First Responders. 

MEET OUR CEO & FOUNDER, Dean Wegner...

After earning his undergraduate degree at West Point, Dean served as an officer, helicopter pilot and US Army Ranger. While in the Army, he earned his MBA in finance from California State University and launched his career with former big five firm KPMG Consulting as a project manager.  For more than a decade, Dean was in the consumer packaged goods industry at Procter & Gamble and Mars, Inc. in business development, sales, marketing and strategy. He was also a Division I ice hockey player, which fits his highly competitive nature and winning spirit.  Prior to starting Authentically American®, Dean served for five years as the president and CEO/owner of Omega Apparel, a leading supplier of dress uniforms for the US military.  Under his leadership, Omega expanded into the commercial market and launched a professional services business. He executed a buyout with his former partner in 2017, which enabled him to focus exclusively on launching Authentically American® and building an iconic American brand.  Dean is happily married to his bride Kelly of 23 years and they have four children, their youngest being adopted from Ethiopia in 2012.  He enjoys being an active member of his church and serving as a board member for companies and nonprofit organizations.

CHARITABLE PARTNERS

We believe it is the American Way to be giving back and to support the community in which we live and work. We choose to honor our Veterans and First Responders by partnering with the Folded Flag Foundation and Reboot Recovery.

INTERESTED IN PARTNERING WITH US?

At Authentically American®, we  partner with you to make your American made, branded apparel and merchandise projects hassle free. Our expertise, high-quality products, and superior customer service are positioning us as the preferred Made in USA partner for all-size companies, nonprofits, schools, athletic events, concert promoters, and musicians. 

 

OUR VISION, MISSION & VALUES

OUR VISION

Build an iconic American brand that is truly American made.

OUR MISSION

Create American jobs and build a profitable business that is a great place to work.

OUR VALUES

Patriotism:  we are a brand that celebrates patriotism and honors our American heroes. We are passionate about creating American jobs. Everything we produce is Made in USA, no asterisks or exceptions. 


Customer: we are a customer-centric organization which puts the interests of our customers at the forefront of every action and decision we make. 


Quality: when a product is adorned with our vintage US flag logo, it must represent the absolute highest level of quality.


Respect: we treat our own Team, customers, suppliers, business partners, even those who may disagree with our position, with dignity and respect. 


Teamwork: we foster a collaborative partnership philosophy internally and with our customers, suppliers, and business partners. We build for the long term. 


Giving Back: we believe it is the American Way to be “giving back” and supporting the community in which we live and work. 


Ownership: we all behave and operate as owners of the business. 

 


THE HONEST ABE GUARANTEE

We believe in the American worker and stand behind our products. Every product is guaranteed, no exceptions. If you are ever dissatisfied with ANY Authentically American® product for ANY reason, return the item to us (within 30 days) and we will make a comparable exchange or refund your money in entirety. 

THE STORY BEHIND OUR LOGOS

Authentically American Vintage US Flag Logo®

This external visual recognition of Made in USA is designed to help reinforce the patriotic equity of our brand. This unique artistic rendering of a vintage US flag as our logo is a US Patent Office approved officially registered trademark®. When we partner with a business, charity, school, etc, it provides a subtle reinforcement of our Client’s values.

Authentically American Stamp®

Back in the day, manufacturers could proudly stamp ‘Made in USA’ on all their products. Today, very few can display that mark. Our logo is a US Patent Office approved officially registered trademark®. It is designed to make a historical reference that everything from Authentically American is ‘stamped’, a visual representation that our products are proudly American-made...no exceptions.

Where is Yours Made?® Tagline

In the mid-1990s, over 50% of the apparel in the US was made in the US. Today, it is tragically less than 3%. This US Patent Office approved officially registered trademark® is intended to be provocative and heighten awareness of the tragic history of the US Apparel Industry. We want our Clients and Consumersto make a conscious choice on ‘Country of Origin’ when they make a purchase decision.